Concept & Explanation

TAPAO is a packaging brand with a mission—to transform waste into purposeful, eco-friendly solutions. Inspired by the Asian term for “takeaway,” TAPAO represents a new era of conscious consumption, where packaging isn’t just disposed of but repurposed into something valuable. Use innovative materials derived from recycled waste, agricultural byproducts, and biodegradable plant-based alternatives. Every design choice is intentional, balancing sustainability, functionality, and aesthetics. By reducing waste and minimizing environmental impact, TAPAO empowers businesses and consumers to be part of a circular economy. With TAPAO, packaging isn’t just an afterthought—it’s a statement of responsibility and innovation.

Logo Ideation

Objectives

1. Use biodegradable materials to reduce waste.

2. Create eco-friendly, reusable products.

3. Promote a sustainable, green lifestyle.
   
   

Brand Mockup